Having your website re-indexed by Google might seem like a basic step, but it can help your site to gain more traffic. While Google’s spiders do the best they can to crawl the web often, there is a lot of information to cover spread all across the internet. A request for indexing is an easy way to ensure your pages are indexed before the content becomes old.
A re-index after you overhaul your content can also boost your rankings, because Google will be forced to index the more relevant or updated content. This is a good option for marketing professionals who have recently taken over the marketing and SEO efforts for a site producing lackluster results. Once you have scrubbed away the effects of the previous company’s SEO efforts, having Google crawl the site will help to reflect the repair work you have done. This process generally happens faster than simply waiting for Google to crawl your site again.
There are a few situations where having Google re-index is a good idea:
Google makes it easy for you to get your website re-indexed through Webmaster Tools. Before beginning the process of having pages re-indexed, check over the page to ensure it is loading correctly and there are no errors in the coding.
When you ready to have your site re-indexed, follow these simple steps:
There is a limit of ten re-index requests per Webmaster Tools account within one month, so if you run multiple sites, or have recently made changes to multiple pages, prioritize which to re-index first.
As time goes on and you add new features or content to the site, Google’s site crawlers will recognize that the site is an active one, and crawl the site more regularly. Submitting your site for re-indexing will become unnecessary once this happens.
For more information on Internet marketing success, contact the professionals at DiscoverTec today.