DiscoverTec Blog

As we head deeper into 2017, security experts are predicting a sharp increase in advanced cyber attacks that test network defense and threaten the integrity of personal and corporate data.

Each year, Google makes changes to perfect their search algorithm and return more accurate results. This means that within a few years, the best practices endorsed by the best marketers in the business are outdated and stale. Keyword stuffing, the practice of working a search term into content an excessive amount of times in order to rank in search results, was once a popular technique. Now, the rules surrounding keyword usage and frequency have completely changed. Here’s a guide to how keywords can impact modern SEO and how to use them to your advantage.

In the age when everyone has a blog, it can be hard to make your online musings stand out. Our own Blake Clerke Smith recently found out that with the right angle and content, a blog can open up a whole new set of possibilities.

For many people, a headline is a secondary concern. The body of an article or blog post takes up most of the writing time and effort, and a headline is simply slapped on the top of the page at the last minute because it is necessary. But failing to put the right amount of effort and time into the headline is a mistake because headlines have become so incredibly important. Some eighty percent of people will read a headline, but less than half of them will take the time to read the full article.

You've likely seen the orange and white icon near the top of any web page with content on it. It looks similar to the Wi-Fi connectivity icon on a computer dock, but it serves a much different purpose. Yes, that orange and white icon is what's called the "RSS Feed" and, simply put, it's an easy way for customers to subscribe to content so that it's delivered straight to them.

Graphic and Web Designer Blake Clerke-Smith of DiscoverTec, a digital solutions provider based in Jacksonville, Florida, has been invited to speak at next year’s Codegarden conference in Copenhagen, Denmark.

Some people are calling it Mobilegeddon, but it is really that big of a deal? That’s what some experts are wondering about the Google algorithm update set to roll out on April 21^st. Since being announced in February, Google’s mobile friendly algorithm update has made headlines and caused panic with some web developers.

Why Have Your Website Crawled by Google?

Having your website re-indexed by Google might seem like a basic step, but it can help your site to gain more traffic. While Google’s spiders do the best they can to crawl the web often, there is a lot of information to cover spread all across the internet. A request for indexing is an easy way to ensure your pages are indexed before the content becomes old.

As an Umbraco Certified Partner, we have been fans of the CMS for many years. Thanks to our familiarity with the interface, our development team rapidly identified some of the features that make the friendly CMS stand out. Here are the top seven advantages of working in Umbraco 7, in no particular order.